1500 adults were asked which types of organisation they trust to keep their personal data safe. The chart shows the percentage of people who said they trusted each type of organisation.
(a) Using the chart, state which type of organisation was trusted by the fewest people. [1]
(b) Calculate how many of the 1500 adults said they trusted social media apps. [1]
(c) Suggest two reasons why people may trust social media apps less than banks to keep their data safe. [2]
- (a) Social media apps(1)
- (b) 315 (people); accept 0.21 × 1500 = 315; do not accept 21%(1)
- (c) One reason, e.g. social media apps have had well-publicised data breaches / leaks; they make money by sharing or selling user data to advertisers; they collect far more personal data than they need; users do not understand / read what they have agreed to; banks are more tightly regulated / have stronger security (e.g. two-factor authentication)(1)
- (c) A second, different reason from the list above; ignore 'social media is not safe' with no reason(1)
- Answer: (a) Social media apps (b) 315 (c) e.g. social media apps make money from sharing user data with advertisers; they have had well-known data breaches.
- Examiner tip: In (b) the question asks for a number of people, not a percentage – write 315, not 21%.